Operations · Strategy · Product · AI

Turning ambition into measurable results.

We help enterprises run leaner operations, deliver on strategy, build products customers love and put AI to work. Pragmatic change, tailored to your culture, that keeps paying off long after we leave.

Trusted on engagements from £15m to £180m in revenue, across 9+ markets worldwide.
Modern enterprise team at work
−17%
Labour cost, specialty baker
Top decile
ROS & ROCE, post-merger
9+
Markets served worldwide
£180m
Largest client engagement
01
Operational Excellence

Take cost out. Keep quality in.

We diagnose the root cause of performance inefficiencies, then design and deploy solutions in a sustainable, value-driven way. Improvements that hold long after the engagement ends, not a one-off saving.

Process redesignProductivityContinuous improvement
Workplace-learning provider
18%
Faster learning content production

We helped a global workplace-learning provider streamline how programmes are designed, produced and delivered, scaling output without losing quality.

02
Strategy Delivery

The gap isn't the plan. It's the execution.

From boardroom vision to front-line reality, we shape your organisation to fulfil its ambitions, aligning people, operating models and ways of working so strategy actually gets delivered, not just written.

Transformation programmesOperating modelMerger synergies
Specialist acquirer · £15m revenue
Top decile
ROS & ROCE performance

World-class service consistent with premium positioning, combined with cost reduction for a recent UK acquisition.

03
Product Development

Build products customers come back for.

We help you shape a clear product strategy and convert it into products people genuinely love, bringing discipline and modern ways of working to how your teams design, build and ship.

Product strategyDelivery & ways of workingCustomer value
AIM-listed specialty baker · £180m revenue
−17%
Labour cost, vs a 15% target

Freeing manufacturing capacity, improving service levels and cutting waste and energy across 2,800 employees.

04
AI Enablement

Cut through the hype. Put AI to work.

We help you identify where AI genuinely pays off: finding high-value use cases, proving them out, and building the data foundations, governance and ways of working to scale responsibly. The same evidence-led rigour we bring to everything else.

AI strategyUse-case discoveryAdoption & governance
Newest practice
From pilots to real value

We bring the same discipline that delivered our operations and strategy results, starting with the business outcome rather than the technology, to help you adopt AI where it counts and avoid expensive dead ends.

Who we are

A different kind of consultancy.

At first glance, most consultants look the same. Mafi Consulting was built on the belief that clients deserve a fundamentally different approach: one that is pragmatic and tailored to your organisation and its culture, not a template pulled off the shelf. Since our formation, we have focused single-mindedly on one thing: adding significant, sustainable value for every client we work with.

More about us
Mafi Consulting working with a client team
Case studies

We partner with companies across the globe to build value and execute on strategy.

Mafi Consulting is invited to work all over the world. Here are just a few examples of how we've helped our clients.

Learning team collaborating
Operational Excellence
18%
Faster learning content production

Global workplace-learning provider

A global workplace-learning provider, designing leadership, compliance, onboarding and skills programmes for organisations around the world. We helped streamline how learning is produced and delivered, redesigning ways of working to scale output and cut cost without compromising quality.

Learning operationsContent productionDelivery at scale
Read the case study →
Boardroom
Merger Synergies
£15m
Specialist acquirer, top-decile returns

Specialist acquirer

A £15m-revenue business with a leadership strategy built on acquisition, repositioning and organic growth, and top-decile ROS & ROCE. We delivered world-class service consistent with premium products and pricing, combined with cost reduction for a recent UK acquisition.

Acquisition integrationService transformationCost reduction
Read the case study →
Factory floor
Labour Productivity
−17%
Labour cost, against a 15% target

AIM-listed specialty baker

A specialty baker with £180m revenue and some 2,800 employees, with a strong track record of profitable growth. We delivered a sustained 17% reduction in labour cost against a 15% target, increasing manufacturing capacity, improving service levels, and cutting waste and energy.

2,800 employeesCapacity upliftWaste & energy savings
Read the case study →
How we work

Change that's built to last.

The same disciplined method, whether the work is operations, strategy, product or AI.

STEP 01

Diagnose the root cause

We start with evidence, not assumptions, finding the real drivers of performance before proposing a single solution.

STEP 02

Design with your people

Solutions are built with your teams and tailored to your culture, so they're owned internally rather than imposed.

STEP 03

Embed and sustain

We anchor change in behaviour and ways of working, leaving capability behind so gains keep compounding.

FAQ

Questions we're often asked.

What size of organisation do you work with?

Both startups and large enterprises. Our engagements have ranged from a £15m business to organisations serving some of the world's best-known brands, across more than nine markets worldwide.

How is Mafi different from a large consultancy?

We're deliberately pragmatic and tailored. Rather than applying a standard template, we shape our work around your organisation and its culture, and we stay focused on sustainable value, not billable hours.

Do you actually implement, or just advise?

We implement. We design solutions with your teams and embed them in day-to-day ways of working, so the change holds and the value compounds after we leave.

Is AI Enablement a new service?

Yes, it's our newest practice. We bring the same evidence-led approach to AI: starting from the business outcome, identifying where it genuinely pays off, and building the foundations to scale it responsibly.

Where are you based?

Our office is in London, at International House, 24 Holborn Viaduct, but we're invited to work all over the world.

Ready to accelerate your business?

Tell us where you want to be. We'll help you get there.

Let's talk